Cardiff Council Content and design system

www.cardiff.gov.uk

Content

Style guide

LinksFormatting text (using bold, italic and underlined text)Abbreviations and acronymsAlternative textBulleted listsDates, times, phone numbers and addressesHeadingsActive languagePunctuationSentence structureCapital letters

Plain language

Plain language

Content principles

Create accessible documentsOnline content principles

Content formats

Embedding videosPDFs and other documents

Abbreviations and acronyms

When we use abbreviations that are not common, we will always state their full meaning, followed by the abbreviation. For example: ‘Local Development Plan (LDP)’. After introducing the meaning, we can now refer to it in its abbreviated form for the rest of the content.

We do not use ‘e.g’ or ‘i.e’. Use ‘for example’ and ‘such as’ instead.

We do not use full stops in abbreviations:

  • UK (not U.K.)
  • BBC (not B.B.C.)
  • NHS (not N.H.S.)

This includes people’s titles, such as:

  • Cllr
  • Dr
  • Mr
  • Ms

Abbreviation plurals have no apostrophe:

  • PDFs
  • DOCs